📊 Walmart Marketplace Summit Report: Top Selling Categories & What Nigeria Can Export
At the 2025 Walmart Seller Summit, Walmart revealed the top-selling categories driving growth on its Marketplace.
🚀 Key Growth Categories
1️⃣ Laptops, Tablets, TVs – Tech upgrades dominate.
2️⃣ Emergency Backup Generators & Relief Products – Preparedness fuels steady demand.
3️⃣ Disposal Tableware, Breakroom Supplies & Shelf-stable Foods – Convenience + bulk buying.
4️⃣ Office & Home Furniture – Hybrid work drives upgrades.
5️⃣ Commercial & Industrial Cleaning Supplies – Essential, repeat-purchase category.
6️⃣ Office Supplies & Storage Solutions – Recurring demand from businesses & schools.
🇳🇬 What Nigeria Can Export
✅ Spices, Edible Oils & Nuts – Spices/seasonings, sesame, cashews, cocoa, groundnut oil, and palm oil fit Walmart’s shelf-stable demand.
✅ Disposal Tableware & Breakroom Supplies – Nigeria’s plastics/paper industries can supply cups, plates, cutlery.
✅ Office & Home Furniture – Timber & furniture hubs (Ikeja, Aba, Benin City) can export affordable, stylish furniture.
✅ Cleaning Supplies – Nigeria produces soaps, detergents, disinfectants, and bleach at scale (Unilever, PZ Cussons, Dangote Chemicals, SMEs).
✅ Office Supplies & Storage – Nigeria’s plastics/light manufacturing can produce filing boxes, bins, paper products, shelving.
⚠️ Tech Products – Not realistic yet due to limited electronics manufacturing. Nigeria should focus on food, furniture, cleaning products, and disposables where it has raw material and production strength.
🔑 Export Takeaway
Nigeria doesn’t need to compete in every Walmart growth category. By focusing on spices, oils, nuts, furniture, cleaning products, and disposables, Nigeria can carve out a strong Walmart Marketplace presence and rapidly scale exports.
Mbariket | 10x U.S.—Nigeria Exports
Driving $100M in export revenue by 2028