FOR IMMEDIATE RELEASE Las Vegas, NV – [Insert Date] – Mbariket, a trusted platform connecting Nigeria to global markets, is proud to announce the launch of its official e-commerce store, now live at https://mbariket.com/shop. This new online destination is designed specifically for U.S. consumers seeking premium, authentic Nigerian products—from handcrafted kitchenware to traditional spices and cultural goods. The launch represents a major step in Mbariket’s mission to promote Nigerian craftsmanship, agriculture, and heritage across the diaspora and beyond. Each product is carefully sourced, quality-checked, and selected for its cultural significance and export potential. “We’re excited to make it easier for American consumers to access quality Nigerian products with just a few clicks,” said Rich Mbariket, Founder of Mbariket. “This launch is more than commerce—it’s a cultural connection between Nigeria and the world.” Mbariket’s shop features a growing catalog of high-demand goods, including: The platform ensures secure payment, fast U.S. shipping, and an easy-to-navigate shopping experience. The store also supports small-scale Nigerian manufacturers and farmers by giving their products a gateway into international markets. Shop Now:  https://mbariket.com/shop

Nigeria is one of the world’s leading producers of tiger nuts, known for their natural sweetness and health benefits. As we expand our export portfolio, we’re introducing select tiger nut-based products to test market interest and consumer demand. Our goal is to identify high-potential offerings that resonate with global buyers, while promoting Nigerian agricultural excellence. This testing phase is part of a broader strategy to bring more locally sourced, value-added products to international markets. Mbariket

Attention Nigerian Exporters: The 10% baseline reciprocal tariff plus processing fee is now officially in effect. Mbariket just made this payment on our recent export from Lagos, Nigeria to Las Vegas, USA. This fee is mandatory and cannot be waived. Factor this into your pricing, quotes, and logistics planning moving forward. — Mbariket

Struggling to get sales from U.S. buyers? Many Nigerian entrepreneurs are missing out because their listings are unclear or incomplete. If buyers don’t understand what you’re offering, they won’t buy. Join me LIVE as I break down exactly what every product or service listing should include to attract and convert U.S. buyers. Let’s fix it — together. — Mbariket | Trusted U.S.—Nigeria Trade & Investment

We’re actively sourcing high-quality Nigerian bitter leaves from Akwa Ibom and Cross River State for dried export to the U.S. market. As shared earlier, African vegetables are in strong demand among the Nigerian diaspora. Here’s a snapshot of our team on the ground, inspecting the produce firsthand. Mbariket – Trusted U.S.–Nigeria Trade & Investment

Women are vital to Nigeria’s food export industry—as farmers, entrepreneurs, and community leaders. We support them by expanding access to the U.S. market and creating economic opportunities. When women thrive, Nigeria’s food system grows stronger. Let’s keep driving change. Mbariket – Trusted U.S.–Nigeria Trade & Investment

Mbariket supports Nigeria’s economic growth by exporting Igbako, repositioned as rice scoopers in the U.S. We source from local Nigerian traders and manufacturers, creating jobs and empowering small businesses. Every product is proudly supplied by our esteemed members. Mbariket – Trusted U.S.-Nigeria Trade & Investment

Update on U.S. Stockfish Imports Locally dried Nigerian stockfish (Ekporoko/Okporoko) is admissible into the U.S. However, imported stockfish (Atlantic Cod) is restricted and requires a permit. Just a heads-up for those exporting. Mbariket – Trusted U.S.–Nigeria Trade & Investment

Great news for exporters: As of April 28, 2025, shipments entering the United States with a declared value between $800 and $2,500 can once again be cleared using the expedited informal entry process. This development follows recent updates to U.S. customs clearance procedures and is a positive shift for international trade. Previously, all shipments above $800 required formal entry processing, leading to delays, increased costs, and temporary restrictions across various regions. While this change did not directly suspend shipments from Sub-Saharan Africa—including Nigeria—it did contribute to extended transit times due to more stringent clearance requirements. What This Means for Nigerian Exporters For businesses and individuals exporting from Nigeria to the U.S., this policy update simplifies the process significantly. Whether you’re shipping packaged food products, clothing, cosmetics, small equipment, or other eligible goods, having access to the expedited clearance path means: If your goods fall within the $800–$2,500 value range, you can now enjoy smoother entry into the U.S. market with less red tape. This is especially beneficial for Nigerian small businesses, e-commerce sellers, and exporters shipping products to U.S.-based buyers, diaspora communities, and retail partners. Opportunity for Growth This update comes at a time when the Nigerian export economy is expanding, especially in sectors like agro-processing, spices, packaged goods, and crafts. With the naira’s current valuation, exporters can maximize dollar returns by tapping into the U.S. market—while taking advantage of this streamlined clearance window. While some transit delays may continue as the system adjusts and backlogs are cleared, this is an important step forward. Exporters should ensure all shipping documentation is accurate and complete to benefit from the informal entry process and avoid further delays. Now is the time to ship smart, export more, and expand your global reach. Mbariket advises exporters on U.S.–Nigeria trade compliance, from customs regulations and documentation to product eligibility and market entry. Learn more at mbariket.com

Manual food processing remains one of the biggest hidden challenges in Nigeria’s agricultural and food export sectors. Across the country, countless producers still rely on slow, outdated, and inconsistent manual methods for drying, grinding, sorting, and packaging food products. While these methods may be acceptable for local markets, they severely limit Nigeria’s ability to compete on the global stage, where consistency, food security, and compliance are mandatory. The result? Rejected shipments, lost buyers, weak brand perception, and missed export revenue every year. But where there is a gap, there is opportunity. Nigeria’s manual processing problem creates a massive opening for diaspora investors who are ready to think strategically. Upgrading food processing operations: whether through modern drying systems, hygienic packaging facilities, or standardized production lines—can dramatically boost product quality, shelf life, and global competitiveness. With even modest investment in automation and compliance, producers can tap into premium markets like the U.S., Europe, and beyond. Demand for authentic, export-ready Nigerian foods is growing; supply is simply not meeting the standard. For Nigerians in the diaspora, this is not just about filling a need—it’s about driving meaningful impact back home. Investing in food processing upgrades offers multiple paths: co-own facilities, partner with local processors, or launch independent export brands. By bridging the gap between raw production and global distribution, diaspora investors can unlock significant profit potential while creating jobs, improving food safety, and strengthening Nigeria’s international reputation. Mbariket helps bridge this opportunity by providing strategic advisory, export compliance support, and tailored investment guidance to Nigerians abroad who want to be part of the next wave of profitable food exports. By connecting investors with trusted processors, co-packers, and market opportunities, Mbariket positions clients for long-term success in the U.S.–Nigeria trade corridor. The opportunity is real—and the time to act is now.